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All About Search Engine
Secrets
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It's not a one-shot
deal!
Did you know the following?
- Search engines change their searching algorithms
often.
- Which means...
- What shows up in the top ten one week can become
invisible the next.
- And, what shows up high in Altavista, for example,
might be at the bottom of the heap in Infoseek.
Let's say that you've hired someone to create
a wonderful site. Does your person know:
- Concise web site design techniques that improve
your ranking without using SPAM?
- The importance of related links so you can join
in the network of your colleagues and provide information?
- The key components to a web site that entices
people to explore?
Now imagine that you want to submit it to the
major search engines. You receive in email an offer that for only $99 or
$49 or $whatever, you can submit your pages to over 600 gazillion sites!
Have you considered:
- Are the sites relevant? Will your customers be
there?
- Will the pages be resubmitted for no extra cost
every month or so?
- Do any of the major search engines regard multiple
submissions at one time to be spam, and would penalize your site?
- The software these people use is available to
anyone on the net (for example, GK
Web Spider?)
So if it's impossible to guarantee top ten visibility,
why do companies offer it?
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